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Lidl Ireland Feeling Lager Than Life After 3 Star Win At The 2018 Great Taste Awards!

Posted on: 08 Aug 2018

 

25 Lidl products awarded at Great Taste 2018

Lidl Ireland is delighted to be awarded 3 prestigious stars for the Crafty Brewing Company Lager at the 2018 Great Taste Awards. Available exclusively at Lidl Ireland, the Lager is brewed by the Rye River Brewing Company under the brand The Crafty Brewing Co. The award winning Lager was described by the judges as; 'Clean, crisp and everything a good lager should be - just so elegant. There is nowhere to hide in producing a lager and this is just pristine. Priced at just 1.89 per 500ml bottle, its jewel toned colour is indicative of a rich, deep flavour. Brewed in Kilcock, Co. Kildare, the The Crafty Brewing Co began in 2013, and has grown to a team of 40 people, who produce over twenty different beers.

The 3 Star Award is awarded to less than 3% of extraordinarily tasty food products each year. This year, the Crafty Brewing Company Lager has also been entered into judging for consideration for the Golden Fork Award, The Great Taste's most prestigious award. Results will be announced in September 2018.


Great Taste, organised by the Guild of Fine Food, is the acknowledged benchmark for fine food and drink. It has been described as the Oscars of the food world and the epicurean equivalent of the Booker prize. The Great Taste logo is one customers can trust when buying food and drink. Over 500 judges come together each year to define quality and excellence within the industry.


Speaking about Lidls success at the Great Taste Awards, Liam Casey, Commercial Director at Lidl Ireland said, We are delighted our Crafty Brewing Company Lager has been awarded 3 stars and joins hundreds of award winning Lidl products available across our network of stores. Its testament to the strength of our Irish buying team and local supplier base who enable us to offer customers the best quality products and the lowest possible prices.

Overall Lidl Ireland was awarded 25 awards at the 2018 Great Taste Awards. Lidls Irish sourced products performed exceptionally well this year and the winning products included quality items from across Lidls range of food and beverages, from bacon, pork and duck, to cheese, chocolate, beer and whiskey.