
- Nestlé’s new vegan KitKat combines crisp wafer and smooth chocolate blended with a rice-based milk alternative
- Vegan by design, the four-finger treat is available is now available in Supervalu and Centra stores nationwide
After much anticipation, Nestlé’s new vegan KitKat arrives in Supervalu and Centra stores nationwide today!
KitKat V features smooth chocolate blended with a rice-based alternative to milk that beautifully balances the crisp wafer. The bar was developed by chocolatiers and food scientists in Nestlé’s Research and Development centre in York, the original home of KitKat.
Louise Barrett, Head of the Nestlé Confectionery Product Technology Centre, said: “Our challenge when we set out to create a vegan-friendly KitKat was to recreate this iconic product using plant- based alternatives. To achieve this, we worked very hard to get the right balance between themilk alternative and the cocoa. The result is a vegan chocolate that we are very proud of, and I hope all KitKat fans will love it as much as we do.”
Commenting further, Maria McKenna, Confectionery Marketing Manager, Nestlé Ireland, said: “KitKat has been championing breaks since 1934 and while people’s need for breaks hasn’t changed, the way we take them has. KitKat is such a successful brand because it has evolved throughout its history, and the arrival of our vegan-friendly bar means there is now a delicious alternative for anyone looking to enjoy a plant-based break”.
Nestlé is helping people embrace more plant-based food, with options across its wide range of food and beverages, including dairy-free coffee mixes and Carnation Vegan condensed milk.
KitKat V is certified vegan by the Vegan Society. Like the rest of the KitKat range, it is made using 100% certified sustainable cocoa, sourced through the Nestlé Cocoa Plan in conjunction with the Rainforest Alliance.